Marketing
Digital Marketing
6 Best & Effective Digital Marketing Strategies with Tips on How to Form One
Digital marketing has shown to be one of the most successful ways for all businesses to promote themselves, as it is easier and less expensive than traditional marketing. This article covers what a digital marketing plan entails.
A Quick Start Guide to Effective Marketing Campaigns
This guide will come in handy to anyone who is new to developing marketing campaigns or anyone who wants to learn how to make them more effective.
The Who, What, Why, & How of Digital Marketing
Any opportunity where you can connect to your audience is an opportunity to convert a lead or acquire a customer. Digital marketing creates so many more of those opportunities and in this article you will learn more about them.
6 Ways to Leverage Technology to Rock Your Digital Relevance
Traditional tactics no longer drive business; it's all about fostering innovation, encouraging risk-taking and embracing new technologies. So what does it take to lead? In this article you will find out what constitutes an extremely successful digital presence.
Email Marketing
Beginners guide to email marketing
Different types of email marketing, how it works, where to use it and where to not
Email marketing made easy (online course)
Learn the basics of creating effective email marketing campaigns to make any business more successful
Social Media
Social media courses from Meta (Facebook)
Self-guided courses to help you build your marketing skills across Facebook, Messenger, Instagram and more
Search Engine Optimisation (SEO)
Fundamentals of Search (Google Course)
Learn about SEO with this 1 of 2 Google courses. Complete the program for a Google accreditation
Become an SEO expert with Coursera
Master SEO tools and strategies such as optimising website content, search engine algorithms and local vs international audience optimisation
Traditional Marketing
9 traditional marketing techniques that still matter
Traditional marketing and where this is still used and powerful